BIOGRAPHY

Derrico Alston is one of the most prolific underground music video directors of our time, known for his work with numerous independent artists. As a filmmaker, Derrico has written and directed several short films and promos.

With backgrounds in cinematography, directing and video production, his mission is to change the game with fresh, unprecedented content that represented who he is, where he came from, and where he knows media is headed. By identifying emerging trends and unsung potential in the marketplace, he is able to outmaneuver all the old media obstacles by paving his own lane. Simply put he works harder, faster, and smarter. And he still does.